The Hard Rock Cafe chain will open its doors in Malaga at the beginning of next year with its ninth location in Spain after Valencia, Marbella, Mallorca, Ibiza, Barcelona, Madrid, Seville and Tenerife, which means that this country has more Hard Rock Cafe of the world after the United States.
In particular Hard Rock Café Málaga, will be the fourth Café that Food & Moments Group adds to its portfolio, after Mallorca, Marbella and Valencia, apart from the two Rock Shop stores that it owns in Mallorca Airport and Centro de Palma, as reported by in a press release.
After a market study, the place chosen for the next opening has been the port of Malaga, more specifically on Pier One, which offers a panoramic view of the city.
The place will have two terrace areas: one on the street level and another on the upper part with views of the Port. In total, will have capacity for about 400 diners and will have a room that can accommodate up to 100 guests inside.
The establishment will offer the classic Hard Rock business model that combines American restaurant, shop with exclusive collectibles, live musical performances and a music museum in one place.
The Managing Director of Food & Moments Group, David Carmona, has ensured that Malaga has always been among their preferred cities, and encourages both local customers and visitors to enjoy authentic American homemade food, prepared with premium products , good music and good atmosphere with an exclusive decoration that includes objects of cult of countless international and national artists.
Also, it is estimated that Hard Rock Cafe Malaga will employ around 80 people in its establishment; from mid-December the chain will inform about the selection processes, through social networks.
HARD ROCK INTERNATIONAL
With locations in 74 countries, including 185 cafés, 27 hotels and 12 casinos, Hard Rock International (HRI) is one of the most recognized companies in the world. Starting with a guitar by Eric Clapton, his more than 80,000 pieces make him the possessor of the world’s largest collection of musical memorabilia that is exhibited in his premises.
He is also known for his collection of fashion and advertising items related to music, live shows and an award-winning website. HRI owns the global brand for all Hard Rock brands and operates and awards franchises in the most iconic cities such as London, New York, San Francisco, Sydney and Dubai.
It also owns the licenses and manages properties, hotels and casinos around the world. The destinations include the two most successful properties of the hotel and casino of the company in Tampa and Hollywood (Florida, United States), both owned and operated by the company The Seminole Tribe of Florida, as well as other places such as Bali, Chicago, Cancun, Ibiza, Las Vegas and San Diego.
The new nearby locations of Hard Rock Cafe include Phnom Penh, Cairo, Cape Town and Chengdu. Hard Rock Hotel’s new projects include Atlanta, Atlantic City, Berlin, Budapest, London, Los Cabos, Maldives, New York, Davos, Ottawa and Dalian and Haikou in China.