Associated Luxury Hotels designs a new program for luxury travel agencies

The hotel company Associated Luxury Hotels, of which WorldHotels Collection is a subsidiary, will launch a new sales program aimed at luxury tourism in the second quarter of 2019, The Associates Club.

Associated Luxury Hotels (ALH) has announced the first of three key initiatives aimed at strengthening its presence in the area of ​​exclusive spaces with the launch of its new luxury tourism sales program, The Associates Club, for travel agencies and concierge services , which can be accessed only by invitation and is intended for the best luxury travel agencies in the world.

Associated Luxury Hotels is a global hotel management company dedicated to enhancing the success of independent hotels, resorts and small groups of high-level hotels in 50 countries around the world through its two subsidiaries, WorldHotels Collection and ALHI Global Luxury Sales. The new luxury leisure sales program will be made up of experts from Worldhotels collection and ALHI in this type of segment.

The Associates Club program is designed to improve the high-end tourism offer of the network by offering agents specialized in the exclusive travel segment a variety of rewards ranging from personalized itineraries and fast track commissions, to a wide range of benefits personalized and authentic local experiences for your clients. This program is differentiated by how the benefits are focused, both from the perspective of the agent and the experience of the clients when staying in member hotels.

“For more than 40 years, agents in the luxury segment have been key to our core business at WorldHotels, as well as a very important part of our MICE sales service at ALHI Global Luxury Sales for more than 30 years,” says Josh Lesnick. , president and CEO of Associated Luxury Hotels. “Our two businesses have always had strong support from travel agencies to serve our customers and, with this program, we are strengthening our strong relationships and our commitment to them,” says Lesnick. .

ALH intends to take advantage of the knowledge of the members of its sales teams of WorldHotels, who have extensive experience in the market of high-end travel agencies, as well as increase the staff of luxury sellers, with the aim of expand the program during 2019.